Información
Editorial Design and Creative Strategy for an Institutional Magazine
Banco Ficohsa is a leading financial institution in Honduras, recognized for its focus on sustainability, social responsibility, and human capital strengthening. In collaboration with its team, we developed a creative strategy focused on the design of its institutional magazine, both digital and printed, as well as elements for its dissemination on the bank’s official website.
The magazine is designed to communicate the institution’s efforts and achievements in the areas of sustainability, social growth, and internal development. Our work was essential in transforming this content into a coherent and engaging visual experience aligned with Ficohsa’s corporate identity.
Our Role:
At ThinkHub, we assumed responsibility for the magazine’s complete editorial design, ensuring a professional, clear, and modern presentation. Our involvement included both the visual structure and the adaptation of the content to various formats.
Development and Strategic Focus:
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Design compelling technical and visual content: informative posts on fertilizer types, dosages, and benefits
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Creation of educational capsules for social media aimed at the agricultural sector
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Development of a digital visual identity aligned with the brand's values: quality, trust, and innovation
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Network positioning strategy to reach key agricultural areas in Honduras
Highlighted Results:
- Increased brand recognition among agricultural producers.
- Greater engagement on educational and technical publications.
- Digital positioning in a sector where online presence is still growing